PS-Pankaj Soni and CHARISMA BEAUTY STYLE & WELLNESS to herald a new trend in Bollywood
Labelled as the favourite of Bengaluru’s fashionable elite, the well-known stylist and Wardrobe consultant Pankaj Soni now sets his eye on Bollywood with the launch of his PS-PANKAJ SONI Label’s exclusive design studio within CHARISMA BEAUTY STYLE & WELLNESS’s lavish premises of 4,500 sq ft area right in the middle of Bollywood hub, situated opposite Fun Republic on Andheri Link road.
Achieving no mean feat of attaining top clientele within a period of two years, Pankaj Soni, an IIM Ahmedabad graduate began his career with setting up an exclusive Fashion Boutique in the prestigious Koramangala area of Bengaluru.
His elite list of clientele comprises Sonu Sood, Aparshakti Khurana, Harman Baweja, Vikas Gupta, Parth Samthan, Priyank Sharma, Kapil Sharma and cricketers Irfan Pathan and Sreeshanth alongwith top Corporate heads, Politicians and the elite class celebrities.
“In such a short span, PS-PANKAJ SONI is already a very well-known fashion designer label that is a favourite amongst Indian cricketers too, along-with Bollywood actors, South film actors and even the top Television stars,” mentioned a beaming Pankaj Soni who explains the connotation of his brand PS-PANKAJ SONI implies ‘The Art of Style’ for the debonair man and it is not only confined to the Bollywood actors but is fast catching up with the dashing and suave men in the corporate world.
The new-age style guru specializes in Indo Western designer wear, Tuxedos, Sherwanis, Ethnic Wear, Formal Shirt and Trousers, Modi Jackets, Kurta Pyjamas, Party wear, wedding outfits and other fashion accessories for men.
Now comes the surprising X factor. This celebrated young stylist and Wardrobe consultant hasn’t gone through any formal training or course in fashion designing. It is purely on his creative instincts and inherent sense for design that has catapulted this youngster in the big league of the Indian fashion industry.
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The exclusive PS-PANKAJ SONI brand is being set up in the vast premises of CHARISMA BEAUTY STYLE & WELLNESS which is promoted by Pankaj’s father Manik Soni. This salon and spa has acquired the status of a reputed rejuvenation centre since almost 15 years and is a favourite among the glitterati of the Juhu-Versova and surrounding areas.
“My sole aim and motive is to help people to wear right clothes, right accessories and the right shoes which suit the client’s individual status and power,” says Pankaj who owes his success to his father Manik Soni, a well-known film producer who is the brains behind the launch of a 3-in-1 concept within the same premises.
“Long time ago Ramoji Rao came up with the concept of, “Come with an idea, and leave with the final print of your film. This is the success behind the famous Ramoji Rao Film City. Our concept is the contemporary version of the same funda,” announces Manik Soni, the proud father and the mentor behind Pankaj Soni’s success.
Manik Soni is the pioneer of the unique concept of launching CHARISMA BEAUTY STYLE & WELLNESS which is a Salon, Spa, Production House and a Fashion Designer Label - ONE STOP SHOP for the fast paced Bollywood celebrities.
Here is a PIONEER of this concept which is located in the heart of Bollywood industry. Let us wish them all the best and hope they come up with more such concepts to come up in various film industries across the country which makes the largest number of feature films in the world!